Holly Figueroa O'Reilly - Founder/Den Mom

Holly Figueroa O'Reilly


Holly Figueroa O’Reilly was crowdsourcing before crowdsourcing was cool. In 1999, she founded Indiegrrl, an organization for women in the independent music industry. What began as a small mailing list became a monster organization. Indiegrrl supported nearly five thousand female musicians internationally; they booked tours, shared resources, and helped one another get ahead in the male-dominated music industry.

Since then, Holly has performed over one thousand tour dates, was a national co-organizer for “March for Truth”, is an administrative member of CrowdRescueHQ, and has sued the President of the United States for blocking her on Twitter. And won.

Asked why she founded BWCS, she replied, “I was having a hard time keeping all of the 2018 candidates I supported in my Twitter group DM’s, so I started a Slack workspace for candidates mostly for myself. I invited some other folks concerned about the same thing to join me there. Before we knew it, there were hundreds of volunteers, campaign staff, and candidates all working together to increase their social media reach. I always tell people that the Blue Wave isn’t something that just happens. It’s something we MAKE happen, and this is one of the ways we can help make it happen.”

Holly lives in Seattle with her husband, 5 kids, and way too many guitars.


Lena Eisen

Director of Operations/Project Management

Lena Eisen was a first-generation college student (University of Wisconsin-Madison) when she began her lifelong work as an educator and advocate. A decade of service at One Heartland, a national program for youth impacted by HIV and AIDS, inspired her dedication to working for equality and justice in her professional and personal life. Lena has been a teacher, school administrator, restaurant server, program director, roller derby skater, campaign canvasser, public speaker, sister, daughter, wife and mother.

Like many, Lena was peripherally engaged with politics until 2016. Having a background in policy research and project organization, but no formal political experience, she became determined to use her powers for good and joined BWCS. She currently works as a Project Manager focused on college access and affordability research, lives in Colorado with her family, and has a strong obsession with The West Wing.



Lynn Stahl

Web Developer

Lynn is a senior web developer with over ten years experience in making beautiful, responsive, and award-winning websites. She has worked with clients of all sizes, from multi-million dollar e-commerce companies to world-renowned hospitals and colleges to local mom & pop shops. From time to time, she also utilizes her background in photography and her work has been featured in magazines and newspapers such as Sauce and STLMag.

She is an awesome wife and mom of 1 boy, 2 cats, 2 dogs, and 3 chickens. Lynn enjoys baking and gardening when she's not chasing after her crazy collection of babies.